Outsourcing SEO offshore has become increasingly popular as a functional selection for retrenching businesses. SEO companies in India and the Philippines, among developing countries, are the favorite choice from where SEO is outsourced. That is not surprising considering the truth that both countries have abundant supply of skilled laborers in the field of information technology.
Naturally, projects agreed to western SEO companies have significantly declined crippling their operations. Western SEO companies walk out business while the alternative happens in the east. Unfortunately, some western SEO companies responded by maligning the grade of SEO services provided by offshore companies. To some extent, their sentiments are understandable but if you pay a close attention to their logic, you’ll realize precisely how self-serving it is.
Offshore SEO Service Equals Poor in Quality
This is actually the first attack you’ll commonly hear from western SEO companies. Somehow this really is true, in the exact same manner that it’s also true in the west. What I’m wanting to say is, not all offshore SEO companies deliver crappy services and not all SEO companies in the west are reputable.
On the contrary, offshore SEO companies are in fact a lot better than their western counterparts. In the west, SEO is mostly done as a part-time, home-based job. In India and the Philippines, SEOs work full-time in a company where SEO is their core business. They’re not merely housewives with minimal SEO training but they are highly skilled professionals with in-depth understanding of SEO that has been acquired from intensive trainings.
In the Philippines, SEO professionals need to keep along with their games. They’re going through lots of trainings, seminars and workshops to have an edge over their peers, which explains why many of them have other skills like web design, graphic design, programming etc. This is crucial if they would like to keep their job. Why? Because competition is fierce. There are always a large amount of skilled SEOs but there is a few position to fill. Basically, whenever you work with SEO businesses in India and the Philippines, you are working with the bests.
One of many biggest challenges that SEO companies in the Philippines and India face is language. Because so many of their clients are coming from the US, UK, Canada and Australia, they have to use English in their SEO campaign. Since English is not their first language, you would expect problems making use of their grammar. Fortunately, this really is incorrect for several offshore companies. A large number of SEO organizations in India and the Philippines employ professional writers because of their content needs. Some western companies resort to providing their own content to SEO companies to make certain correctness in grammar.
And to assume these companies in the Philippines and India don’t know your objectives and don’t understand your priorities, simply because English is not their first language, is an excessive amount of an assumption. You do not have to be an English speaker to understand that businesses operate for the exact same reason – to create profit. Proper realignment of one’s SEO strategies to achieve your client’s goals and objectives don’t depend on your comprehension of the English language. https://onepageadvertising.com/nebraska/
The main selling proposition of SEO outsourcing companies offshore is cost-cutting. That is made possible because offshore companies generally speaking operate at a much cheaper cost. Employees are paid a meager salary, almost a next of what an American SEO is paid. Or can it be really meager?
To compare two professionals from two countries based on their salary without taking into consideration their country’s standard of living is not fair. Similarly, saying that SEOs in India are exploited simply because they receive just a fraction of the salary paid to an American SEO, is moronic. The cost of residing in India is a lot cheaper set alongside the US, meaning even when their salary is smaller, their purchasing power compensates for the difference.
Clearly, there are a large amount of misconceptions about offshore SEO companies. Problems have been identified which are mutually exclusive to western SEO companies. Results from your SEO campaign is not correlated to whether you outsourced your SEO offshore or not. It’s more of the method that you chose your SEO company. Hence, we conclude that outsourcing your SEO offshore is not just a bad decision, in fact, it can provide lots of benefits to your company.